Dutch braid as the most popular wedding hairstyle this year
Beauty and wellness marketplace Fresha, analysed nationwide Google searches made for a list of bridal and everyday hairstyle-related terms and names a Dutch braid as the most popular wedding hairstyle this year. With 10,432 Google searches per month, the Dutch braid triumphs and could be the most popular hairstyle of the wedding season for 2024. The braids are thought to have originated in Africa and can be styled in various ways to suit a bride's taste. The French braid comes in close second place with 10,203 average Google searches per month. This is like the Dutch braid but involves crossing strands over each other rather than three strands being plaited underneath one another.